March 2021

Why Every Single Small Business Needs Digital Marketing

2021-03-30T15:45:39+00:00

Digital marketing isn’t optional. The fact remains, though, that only 84% of businesses have a content marketing strategy as of early 2021. 16% don’t. If you’re one of the people who has put off digital marketing or done it haphazardly, it’s time to get serious about it. You may have [Read more...]

Why Every Single Small Business Needs Digital Marketing2021-03-30T15:45:39+00:00

Where Are YOUR Customers : How to Identify Your Audience and Find Them Online

2021-03-30T15:39:26+00:00

We’ve all had the experience of looking for something and not being able to find it. It’s frustrating and time consuming and can feel like a pointless exercise if we’re forced to keep at it for long. For a business owner, there’s nothing more frustrating than knowing there’s an audience [Read more...]

Where Are YOUR Customers : How to Identify Your Audience and Find Them Online2021-03-30T15:39:26+00:00

December 2020

5 Ways 3D Virtual Tours Can Transform Retail Shopping Right Now

2020-12-22T05:02:51+00:00

Due to the global COVID-19 pandemic, foot traffic on main street is at a record low, making it very hard for retailers to attract the kind of traffic they are used to, especially during critical buying seasons like the winter holidays or Mother’s Day. But, instead of trying to lure [Read more...]

5 Ways 3D Virtual Tours Can Transform Retail Shopping Right Now2020-12-22T05:02:51+00:00

November 2020

What Will Digital Marketing Look Like in 2021?

2020-12-19T01:22:10+00:00

As 2020 winds down there are still a lot of questions that we can't answer. How soon until there's a vaccine for Covid-19? When will the pandemic end? When will we return to business as usual? For small business owners, that last question looms large. With COVID cases spiking across [Read more...]

What Will Digital Marketing Look Like in 2021?2020-12-19T01:22:10+00:00

Getting Back to Basics: Facebook Marketing 101

2020-12-19T01:18:51+00:00

You’re probably already marketing your business on Facebook. If you’re not, you should be – but it’s not just a question of having a Facebook page and using it. You’ve got to use it wisely if you want to get great results. It’s not uncommon for small business owners to [Read more...]

Getting Back to Basics: Facebook Marketing 1012020-12-19T01:18:51+00:00

7 Content Marketing Tactics Every Small Business Should Use

2020-12-19T01:16:14+00:00

Ad campaigns are still effective, but the truth is they’re not as effective as content marketing. Bill Gates proclaimed, “Content is king” back in 1996, and his words have proven to be remarkably prophetic. Web users expect top-notch content from the companies they follow. Easier said than done, right? Well… [Read more...]

7 Content Marketing Tactics Every Small Business Should Use2020-12-19T01:16:14+00:00

October 2020

Navigating the Reopening of Your Business

2020-12-19T01:12:52+00:00

The COVID-19 pandemic continues to impact the United States economically. Many states started to relax lockdown orders over the past two months. The re-opening efforts have provided an economic boon to the owners of small and medium-sized businesses. But how do you reopen safely? What can you do to protect [Read more...]

Navigating the Reopening of Your Business2020-12-19T01:12:52+00:00

How to Increase Customer Retention with Email

2020-12-19T01:14:26+00:00

New customers are great. There’s something undeniably exciting about attracting someone to your business who might not have found it otherwise. That’s the reason that new customer marketing gets all the attention. It’s the glitziest way to grow a business. But guess what? It’s not a very cost-effective way to grow [Read more...]

How to Increase Customer Retention with Email2020-12-19T01:14:26+00:00

5 Types of Video Marketing to Boost Business

2020-12-19T01:11:25+00:00

Video marketing is still the king of the hill when it comes to driving clicks and sales. The numbers don’t lie. According to Social Media Today: 72% of consumers prefer to watch a video to learn about a product or service. 78% of consumers watch a video online at least once [Read more...]

5 Types of Video Marketing to Boost Business2020-12-19T01:11:25+00:00

The Ultimate Business Audit: Why You Need to Conduct One Now

2020-12-19T01:09:53+00:00

Audits. Nobody likes them. That said, audits serve a critical purpose – and if your business is closed right now because of the COVID-19 pandemic, then this is the perfect time to change “audit” from a dirty word to a tool that can help your business thrive. Your business could [Read more...]

The Ultimate Business Audit: Why You Need to Conduct One Now2020-12-19T01:09:53+00:00
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